NCFE

NCFE Level 2 Award in Digital Promotion for Business

Ref:
601/6671/X
Sector:
Arts, Media and Publishing
Features:
Learning Resources Available
Shortlist for approval
Shortlisted
Support Materials

Level
Level 2
Minimum entry age
Pre-16
GLH
50
TQT
75
This qualification is suitable for learners aged pre-16 and above. This qualification aims to introduce learners to concepts of digital promotion that can be used in a business setting.

Qualification Specification

This document contains everything you need to know about this qualification and should be used by everyone involved in its planning, delivery and assessment.

Summary of changes

This document summarises the changes in the qualification specification since the previous issue.

Features and Benefits

Optional units

  1. Digital Promotion for Business (Y/507/4155)
  2. Understanding Search Engine Optimisation for Business (D/507/4156)
  3. Coordinating the use of Digital Media for Business (H/507/4157)
  4. Coordinating Offline and Digital Media for Business (R/507/4154)
  5. Emergent Digital Techniques for Business (K/507/4158)
  6. Producing Digital Promotional Content for Business (M/507/4159)
  7. Data Protection and Digital Media for Business (K/507/4161)
  8. Measuring the Effectiveness of Digital Promotional Activity for Business (H/507/4160)
  9. Understanding Social Media (M/507/4162)
  10. Email Campaigns for Business Promotion (A/615/8544)
  11. Mobile Phone Applications for Business (T/615/8543)
  12. Online Reputation Management (M/615/8542)
  13. Using the Internet to Raise Funds and Outsource Business Functions (K/615/8541)

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Learner's Evidence Tracking Log (LETL)

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By:
NCFE
Type:
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